The sixth edition of StartmeupHK Festival puts sustainability and collaboration at the forefront for startups
The sixth edition of StartmeupHK Festival puts sustainability and collaboration at the forefront for startups
  • 스타트업엔(StartupN)
  • 승인 2021.06.09 15:14
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The highly successful 2021 edition of StartmeupHK Festival, Asia's leading startup event, officially came to a close on 28 May, after a bustling week showcasing 806 speakers from around the world. Organised by Invest Hong Kong, the week-long Festival attracted almost 39,000 attendees from 103 countries and highlighted that despite the overwhelming disruption over the last year, startups will continue to do what they have done so well: pivot to meet new demands.

Speaking at the Scaleup Impact Summit by WHub, Mrs Carrie Lam Cheng Yuet-ngor, GBM, GBS, Chief Executive of the HKSAR Government, hailed Hong Kong for being a pioneering IT hub, one that maintains an equilibrium between privacy and transparency. "Hong Kong's greatest success lies on its ecosystem, we see a blooming ambience," she added. Furthermore, Mrs. Lam underpinned the Greater Bay Area's role as a catalyst, boosting Hong Kong's position as a gateway to Greater China.

StartmeupHK Festival 2021 kicked off with SHAPERZ organised by FINNOVASIA. Opening the event was Mr Edward Yau Tang-wah, GBS, JP, Secretary for Commerce and Economic Development of the HKSAR Government, who defined Hong Kong as a "launching pad" for aspiring entrepreneurs, citing the city's simple tax regime and business friendly environment. In his opening speech, the minister added that Hong Kong's successful handling of the COVID-19 pandemic was a testament of its robustness in braving the economic storms.

A key focus for this year's Festival discussions was the role technology plays in real estate. Speaking at the Proptech Asia & Beyond summit by Asia PropTech, Dror Poleg, Author of "Rethinking Real Estate" explained how technology has shaped the real estate sector but warned of some common mistakes. "Having data is not enough, and knowing what to do with it is a unique skill," he said, stressing that data only gains value when properly used.

The Virtual Fintech Forum by Virtual Fintech Fair discussed the future of fintech in Hong Kong and the GBA, but also highlighted that we are in the golden age of awareness and adoption of blockchain. Vitalik Buterin, Creator of Ethereum, mentioned the bundle of updates coming soon in the industry such as increase of scalability and Proof of Stake mitigating environmental concerns regarding cryptocurrencies. "The estimates I've seen show that Proof of Stake can reduce the energy consumption and hardware needs in the network by a factor of anywhere from a hundred to ten thousand or even more," he said.

Speaking at 1.5 Degrees – The Defining Decade for Impact with Tech by Eureka Nova, was Will McGoldrick, APAC Regional Managing Director at The Nature Conservancy. He stated that green innovations should be tackled as multimodal implementations, whereby innovators should work together starting from the beginning and not once their products are completed. "We have a much bigger impact when we collaborate with others," he enthusiastically said.

At the Startup World Cup Asian Regional Finale 2021 by Pegasus Tech Ventures China and Family Office Association Hong Kong, speakers stressed on the intrinsic differences between brand and product, the latter playing a crucial role in a company's success. "Great brands don't make great products. Great products make great brands," said American marketing specialist, author and Silicon Valley venture capitalist, Guy Kawasaki.

"This year's StartmeupHK Festival 2021 was far, far more than just a conference. I really felt the amazing array of participants from more than 100 countries embrace our theme of 'a future unlimited'. It was an inspiring week bringing together some of the brightest minds behind some of the world's most exciting startups. Together we explored 'hot topics' and dissected obstacles. ESG, SDGs and social impact were consistent themes throughout the week. And, of course, it was great to see that our participants from all around the world see that Hong Kong plays a crucial role in the future for so many inspiring high potential, growth ventures. As the world increasingly moves towards emerging from the ravages of the pandemic, 'a future unlimited' seems so very apt," said Stephen Phillips, Director-General of Investment Promotion at InvestHK.

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